Episode #2 of the Future of What focuses on sync licensing, which is the process by which music is sync’d to picture, as is the case in advertising, movie trailers, etc. Justin Ringle of the band Horse Feathers sits in the studio with Portia this time around, and they talk about his recent tour(s) and the series of sync/placements that he had with the California Dairy Board. Rounding out the hour, Portia speaks with Matt FX about what its like to secure music for an of-the-moment show like “Broad City”, and Carianne Marshall (of SONGS Music Publishing) explains the importance of sync licenses to an artists’ career. Sohrab Nafici (Director, Music/legal at Warner Bros.) caps the episode off with his insight into the historical and current trends within the sync business.
Justin Ringle (Horse Feathers)
Matt FX (Music Supervisor, Broad City)
Sohrab Nafici (Head of Music/Legal, Universal)
Carianne Marshall (SONGS Music Publishing)
Despite being over a decade old, podcasting is still a new frontier for music licensing. As podcasts gain millions of listeners and big budgets, it's more important than ever for artists to understand their rights when approached about music use. …
What if there were an IMDB for music? Not only would fans be able to dig deeper into their favorite albums, but producers, artists, and other collaborators could catalog their contributions, labels could track data more easily, and businesses would …